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Identifying trends and niche ideas in order to develop them into bestsellers, Blink’s sister imprint 535 focuses on narrative non-fiction, current affairs, popular science, unusual memoir and entertaining reference.

535 embraces the idiosyncratic and brings the peculiar to the printed page, producing books that will get people reading and talking. Each 535 title is a unique project – whether a beautifully illustrated guide, a celebration of a quirky subject, a mind-boggling quiz title or an extraordinary and unforgettable memoir.