28th June 2018

Lagom acquires first cookbook from So Vegan

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Lagom has acquired So Vegan With 5, from the creators of one of the world’s biggest vegan food channels, Roxy Pope and Ben Pook.

Natalie Jerome, Acquisitions Director and Publisher, Bonnier Publishing UK, signed world language rights from Ariella Feiner at United Agents.

 

The book contains 100 easy-to-do vegan recipes, each using only five ingredients. It’s focused on affordable, tasty, inclusive veganism that will appeal to both the already committed and the newly curious. You’ll find quick and easy breakfasts, simple and healthy light meals, classic dinners and indulgent desserts and nuggets of helpful advice on how to live a more sustainable life.

So whether you’re a full-time vegan, a curious carnivore or simply somewhere in between, So Vegan With 5 is your go-to guide for eating more delicious plants, packed with budget-friendly and time-saving recipes for the everyday cook.

 

Ben and Roxy are an incredible, dynamic team and their enthusiasm for all things vegan is totally infectious!

-Natalie Jerome, Acquisitions Director and Publisher, Bonnier Publishing UK

 

Roxy and Ben first met six years ago, and now run one of the world’s largest and fastest-growing vegan recipe channels. Three years ago they decided to go vegan after their attitudes towards food evolved. ‘So Vegan’ was formed with the mission to revolutionise the way people think about vegan food and de-bunk the myth that everyday veganism is expensive and overcomplicated. The channel now has over one million devoted followers and their recipes reach a staggering tens of millions of people around the world every month.

Natalie Jerome, said: “Ben and Roxy are an incredible, dynamic team and their enthusiasm for all things vegan is totally infectious! Their recipes are simple, delicious, and their philosophy that vegan food is for everyone, no matter how often you want to cook it, is really refreshing. We’re looking forward to helping them bring their exciting new vegan food revolution to the world.”

So Vegan With 5 will publish on the 27th December 2018.